CCW Expo

Session Descriptions

Scope it Out! Color Correction with Final Cut Pro

Abba Shapiro

Final Cut Pro has an amazing set of filters to make unusable footage into useable. We'll not only examine the color correction filters in Final Cut, but also a variety of other native and 3rd party filters to take your footage to the next level. And don't forget scopes...we'll uncover the mystery of what they are really used for!

Audience: Any level of Final Cut Pro experience. More experienced FCP users may benefit more, as basic understanding of FCP is assumed.

Producing and Directing Corporate & Industrial Videos

Douglas Spotted Eagle

In today's media world, the same old ho-hum talking head approach to long-form business videos just doesn't cut it. Being prepared and getting creative can make the most mundane subjects interesting and the interesting subjects downright spectacular. Get an inside look at how you can prepare and execute Corporate and Industrial videos that will please your client and keep your phone ringing.

Audience: Producers, writers, directors & videographers who are in (or looking to break into) the corporate & industrial market.

Best Trimming Techniques in FCP 7

Yossy Tessone

This session will cover all you need to know to trim like a pro, from the basics to advanced features including Ripple, trimming-on-the-fly and Dynamic Trimming. Also covered: Slipping, Sliding, and a whole lot of keyboard shortcuts to make your trimming more efficient.

Introduction to 3D in After Effects

Luisa Winters

After Effects is widely used for its 3D capabilities - from manipulating layers in the z axis to de-composing a still and animating its components in 3D, this session will give you a solid understanding of 3D features, including lights, cameras and null objects. This session will take you through the basics of working in 3D in After Effects, and attendees will leave with a much better understanding of the wonderful world of After Effects 3D.

Audience: After Effects Artists and Animators wishing for a basic understanding of After Effects 3D capabilities

FCP X: Rethinking your Editing Style

Abba Shapiro

Ready, set, EDIT! This fast paced seminar will teach just enough about Final Cut X to make you dangerous. We'll walk you through the interface, so you'll know where everything is, you'll learn the ins and outs of marking of in and out points, insert and overwrite editing, adjusting audio, Using transitions and filters, and creating basic titles.

Audience: This is an intro session for folks brand new to Final Cut Pro X. Those who are thinking about purchasing the new application, those who own it but never edited with it, and those who have cut a show...yet had completely no idea what they did. It's also editors who have worked with other Linear and NLE systems and just want a detailed overview of FCP X.

Recoding Great Audio

Douglas Spotted Eagle

This session covers recording from the ground up. Learn to acquire amazing sound. Don't struggle with your lack of understanding of equipment and techniques. Find out how to capture the best possible audio in virtually any environment with any camera, including HDSLRs. This session covers microphones, placement, peripherals, and techniques that will improve your audio production skills.

Audience: Audio, video or HDSLR specialists who want a foundation for audio field recording or those looking for tips to improve their results.

FCP X - Working with New Color Tools, Color Matching and Color Looks

Jeff Greenberg

While Final Cut Pro X has changed everything, it's still necessary to perform color correction - and this session is a must attend if you color correct. Demystify how to use the new Color tools, learn how to match shots and see how to stylize scenes. Perfect for the intermediate to advanced user who understands the concepts of color correction and wants to use the new tools with ease and power.

Simulation Effects in After Effects

Luisa Winters

Your chance to master the advanced physical simulation effects in the software, in this session you'll learn how to make the most of the following effects: Shatter, Mr. Mercury, Pixel Polly, Particle World, Caustics and more. You'll see real world examples, which harness the power of these effects in a way you never thought possible.

Audience: After Effects Artists and Animators

RED One Camera Workshop

Cooper & Vizinberg

The RED One camera has revolutionized the world of independent filmmaking. In the last year hundreds of projects, from small Indies to huge blockbusters like "District 9," utilized RED's 35mm censor and 4k resolution. However, this cutting-edge technology has introduced a lot of questions: How does RED One compare to 35mm film, HD and other digital cameras? What are the cost advantages and disadvantages of RED? What is the best workflow for handling RED on the set and in post-production? How will shooting on RED One effect the sales potential of the film? This workshop is designed to educate producers, directors and cinematographers about the best practices of shooting with RED One and navigate filmmakers through the minefield of high-end digital cinematography.  

Apple Final Cut Pro Audio Finishing: Principals of Audio post-production

Guy Mor

Today's mass content reaches it's audience in two ways; visual and auditory stimulation. While it contributes as much to the overall production value, audio is often neglected in the editorial process. This session will explore the audio tools that Final Cut Pro offers to editors. Attendees will be exposed to real-world uses of compressors, limiters, equalizers, reverb, and noise reduction tools. Audio filters and other audio related features of the software will also be used for that aim.

Audience: Editors looking to diversify their skills, understand sound and be able to make meaningful adjustments to production audio in the confines of Final Cut Pro.

Harnessing Motion's Paint Engine

Jeff Greenberg

Animating shapes is a staple in motion graphics work. With Motion's powerful paint engine there are even more creative possibilities when creating projects. Whether it's animating shapes on a map (think Indiana Jones), or taking birds on a wire and animating them in 3D space, Motion's paint capabilities go beyond simple animation. There's even a particle emitter engine that can create dynamic, animated paint strokes. This session will discuss and demonstrate how to use Motion's Paint Engine for real world projects.

Audience: For motion graphics artists & editors who want to get up to speed on animating paint strokes, shapes and masks using Motion.

Strategic Budgeting: How to Create Accurate Budgets for Video Projects

Richard Harrington

For many, the art of budgeting is a black art. Instead, they settle on a BONSOP approach (back of napkin/seat of pants) to craft their financial plan. It doesn't have to be this way. Attend this practical workshop to learn how you can break down a project into a practical budget. Learn how to identify deliverables as well as estimate time and labor. This class will help you see that budgeting can be both more accurate and easier than you ever thought.

Audience: For producers and project managers who are looking for more return and a better bottom line.

Compositing and Effects in FCP 7

Yossy Tessone

Learn the best practices for compositing in FCP 7. Use multiple video tracks, Composite Modes, traveling Mattes and Nesting techniques to build interesting compositions and save yourself tons of time.

Introduction to Text Animation with Adobe After Effects

Luisa Winters

Text animation is part of just about any video project today - in this session you'll learn how to harness the power of After Effects' text engine. We'll create and modify text animations using presets, as well as learning how to create text animation from scratch. We'll go through some of the most popular text animation techniques, including the "Invisible Pen" among others. We'll animate using paths, and incorporate Photoshop text in our work.

Audience: Adobe After Effects users, Basic understanding of After Effects needed. Not a beginner's class.

Troubleshooting FCP - What to Do When Things Go Wrong

Jeff Greenberg

Face it, computers are troublesome. Hard drives break, projects become corrupt, and far too often you're fighting with your system. We will go under the hood of the Final Cut Pro system to better understand how and why it works, the way it works, as well as what to do when it doesn't. Save time and money by fixing the small problems without having to call the experts. Perfect for everyone who has ever had to troubleshoot anything in Final Cut Pro.

Editing with Premiere Pro: A Class for Experienced Editors

Richard Harrington

With incredible performance gains, native support for most cameras, and a powerful suite to turn to... more editors are looking to Premiere Pro. In this class you'll learn important techniques for transitioning smoothly from other NLE packages. We'll cover the major differences, expose potential pitfalls, and look at great performance secrets you may miss. We'll also explore keyboard customization, support for additional video codecs, and the Adobe workflow (including Dynamic Link).

Audience: For all postproduction professionals who are looking to add Adobe Premiere Pro to their post toolbox.

The Full HD: Production and Post Production Essentials

Douglas Spotted Eagle

HD Production is for everyone. In today's market, you must understand both the technology and the HD workflow to keep pace. This session covers the current HD production and post- production options available. You'll learn about the latest gear and optimal workflows, where they are used, how they are used, and the costs associated with the various HD options.

Audience: Anyone looking to get a better handle on the HD formats, AVCHD, HDV, MPEG and other HD codecs, specs, cameras, peripherals and production workflows.

From Expert to Master: Advanced Techniques for Final Cut Pro

Abba Shapiro/Jeff Greenberg

Two hours of the coolest cutting edge tricks and techniques across the Final Cut Suite. This was the most popular session from last year - and this year it's not to be missed. This tag-team class will blow you away. Perfect for the Final Cut User who is looking to work smarter and faster.

Motion Control 3D: Using Photoshop to Bring Your Photos to Life in Three Dimensions

Richard Harrington

While the technique of extruding photos in three dimensions has become quite popular, there are several options that most ignore. Learn how to speed up the design process using options like Content Aware Fill and Smart Objects in Photoshop. We'll also explore the use of particles, footage plates, and 3D lights to create more compelling scenes. The techniques shown in this class are well suited for commercials, documentaries, and broadcast programs that need to extend the story-telling capabilities of photos. You'll even learn to create virtual 3D environments that can be used for green screen work as well.

Audience: For all postproduction professionals and producers who need to push their storytelling abilities in new directions.

Shoot to Finish: On Set Techniques to Ensure Smooth Finishing in Post

Robbie Carman

The use of DSLR cameras has sky rocketed. The old adage "With new technology comes a need for new workflows" holds especially true. Whether its strategies for alternate storage, multi-camera productions, or card-based acquisition... there are important considerations with DSLR cameras. Things get even trickier when it comes to postproduction. Learn how to conform your media to common editing formats as well as native editing workflows.

Audience: This class is for all production and postproduction professionals who need to integrate DSLR video into their pipeline.

Color Correction Using Premiere Pro & After Effects

Robbie Carman

When it comes to color correction, Adobe Premiere Pro and Adobe After Effects are a powerful duo. In this session learn about the versatile color correction tools inside Adobe Premiere Pro and how to utilize Adobe Dynamic Link to move projects to Adobe After Effects to take advantage of the powerful Color Finesse plugin package as well as use the sophisticated masking capabilities of After Effects.

Audience: Editors and colorists

Lightweight Lighting for DSLR Productions

Douglas Spotted Eagle

Whether it's low budget, limited resources, limited time, or the high expense of traveling with gear, shooting HD with DSLR cameras offers you flexibility in all of these areas. A carefully chosen, portable light kit enhances what you can do with these cameras, and when implemented effectively can vastly improve the production value of your footage. This session will explore how to make the best choices in putting together your kit, from lighting units, tools to manipulate natural light, the use of practicals, and how to combine what you bring with your own creativity to be ready for just about any situation you might encounter on location.

Avid Hidden Gems and Goodies for your Most Creative Work

Yossy Tessone

A fun session for all users who would like to learn some of the hidden gems in Avid MC. Goodies for editing, effects, audio, settings and more. One hint: a lot of ALT.

Audience: Intended for all levels.

Producing Video for the Web

Douglas Spotted Eagle

Video on the Web is now mainstream. There are unlimited channels of television 24/7, with no limit to the number of viewers watching your content. This session outlines how to shoot, optimize, edit, and best format video for the web regardless of the source format. We'll also talk about formatting existing video assets for web-destined display. Audience: Producers, Editors, camera operators involved in web-destined video production.

Under the Weather: Out-door Shooting Strategies for DSLR Video

Robbie Carman

Because shooting video outdoors often means shooting in anything from bright sunlight to late twilight, this class will cover camera/lens technique, accessories for controlling exposure in difficult outdoor situations, camera movement outdoors and how to deal with the myriad of accessories and add-ons needed in the field.

Avid Media Composer Audio Finishing: Principles of Audio Post Production

Guy Mor

Today's mass content reaches it's audience in two ways; visual and auditory stimulation. While it contributes as much to the overall production value, audio is often neglected in the editorial process. This session will explore the plethora of professional audio tools that Media Composer offers to editors. Attendees will be exposed to real world uses of compressors, limiters, equalizers, reverb, and noise reduction tools. Audiosuite, RTAS, and other audio related features of the software will be used for that aim.

Audience: Editors looking to diversify their skills, understand sound, and be able to make meaningful adjustments to production audio in the confines of Media Composer.

Hypersyndication Strategies: Getting Your Video on as Many Screens as Possible

Richard Harrington

It used to be, publish or die. Now its really becoming divide and conquer. In order to succeed, your web video needs to be seen by as many eyeballs as possible. But instead of trying to draw people to your site, consider going to where the people already exist. In this informative session you'll learn how to publish your video to numerous video sharing sites as well as syndicate it as a RSS feed and podcast. This class is a great way to get a bigger audience and can greatly improve your chances of success.

Audience: Video publishers and producers who want to improve audience reach.

Nesting and Other Time Saving Effects Techniques

Yossy Tessone

Nesting allows you to apply multiple effects to the same clip in order to create more complex visual effects. We will cover the different types of Nesting (simple and expanded). You will also learn how to fill text with moving backgrounds as well as building multilayered effect templates, and other time saving effect techniques.

Audience: This session is intended for the intermediate level user who wants to be more efficient with effects.

Cutting Edge Compression Techniques

Jeff Greenberg

Encoding is a dark art. Come turn some light on your struggles and push your encoding as far as possible. See some tools and techniques (like pre-processing) that you could be using to improve the speed and quality of your compressed video! Perfect for the person who is required to deliver compressed files and wants their media to look better. This was the most popular session from NAB 2011 by a long shot - come and enjoy!

DSLR Workflow for Adobe Creative Suite

Richard Harrington

The Adobe Creative Suite is a postproduction powerhouse with both Adobe Premiere Pro and After Effects offering native support for popular DSLR formats. This means no transcoding, little rendering, and tons of real-time performance. But there's more to it than just post. In this class you'll learn how the entire Creative Suite can be better used. Learn how Photoshop can help with location scouts as well as final color grading. Learn to sync audio quickly as well as clean up background noise. If you want to get the job done faster and better, don't miss this important class.

Audience: All DSLR creators looking for new ideas in production and postproduction.

Using Scriptsync & Phrase Find in Avid

Jeff Greenberg

When was the last time a new feature changed the way you do your work? Phrase Find indexes clips based on voice, allowing searches based on what was said in clips. Script sync permits dialog to be aligned to a script. Both of these features make it possible to edit faster and spend less time finding the right moment in clips. This session will show you how to maximize both of these features. Perfect for the intermediate or advanced owner of Media Composer who wants to edit faster, easier and smarter.

Selecting the Right Lenses for HDSLR Video

Douglas Spotted Eagle

DSLR video has exploded in popularity. But DSLR cameras are not always ready for video straight out of the box. One of the most important considerations for shooting effective video on a DSLR camera is lens choice. And there are many, many choices. This session will explain the different DSLR lenses in the market and guide attendees toward making the best choice for their needs.

Audience: Anyone shooting (or considering shooting) with a DSLR camera and anyone who wants to learn how different lenses affect DSLR video production.

Cut it Fast! - Advanced Trimming Techniques

Yossy Tessone

In this session you will learn the best and fastest ways to trim down your sequence, with advanced trimming techniques that will let you trim like a pro. Manage trimming over multiple tracks, while keeping everything in sync. Trim on-the-fly and more. This session is intended for the intermediate level user.

Review & Approval Over the Web

Robbie Carman

With postproduction budgets getting smaller and schedules even tighter it seems like in person reviews with clients are happening less and less. In this session learn about tools and techniques to facilitate review and approval over the web. Specific topics include using a DIY approach as well as using tools built into many popular creative applications. In addition well explore some 3rd party tools that are geared specifically to facilitating review and approval over the web. If review and approval is a bottleneck in your post workflow check out this session to learn about efficient ways to get more streamlined.

Shooting & Working with Custom Profiles

Yan Shvalb

DSLR's can create amazing images. However, getting enough latitude to create the look you are trying to create in post can be challenging. In this session we will look at a number of profiles, including the one from technicolor for Canon EOS cameras. We will examine the benefits of shooting super-flat and will learn how to grade our footage to create the most dynamic video that DSLR's can produce.

Audience: All DSLR shooters and editors that work with DSLR footage looking to get the best quality, color and dynamic range from their footage.

DSLR TimeLapse Cinematography 

Yan Shvalb

DSLR's can produce amazing video. However, they can take even better pictures. In this session you will learn to create dynamic time lapse video and to use photographic techniques to achieve amazing dynamic range and super high resolution. We will cover long exposure, raw processing and compositing with real-time.

Audience: Filmmakers and photographers interested in pushing the envelop with time lapse creation.

Uncompressed vs. Compressed: Understanding codecs from acquisition to production to delivery

Yan Shvalb

With all the new methods for acquiring and editing video it is important to understand why some codecs and workflows produce the results that they do. You will learn how to get the most out of your cameras, software and editing workstations by understand and implementing the appropriate workflow.

Audience: Anyone interested in streamlining their workflow.

Sharing your video: What You Need to Know to Ensure Your Video Looks Good Compressed

Yan Shvalb

Once you finished your edit you need to share it with the world. Today there are many options, in this session we will cover a few like physical media, online video and video targeted to specific devices. We will also talk about creating a mezzanine (master) file that can be used for archive and a source for all future compression.

Audience: Anyone interested in learning how to output their video.

Get the Most from After Effects CS5 & CS5.5

Richard Harrington

The last two releases of After Effects have contained some killer features.  Learn to save time with the flexible Roto Brush tool for compositing tasks. Discover how the Refine Matte effect can improve several of the effects you already love. Work with new formats like AVC Intro and RED. Speed up your timeline work with Auto-keyframe mode.  Use powerful plugins like Color Finesse and FreeForm.  Build 3D camera rigs for stereoscopic output.  Stabilize even diffiucult hand-held footage.  You'll also save time with 64-bit processing and background rendering.  This class will teach you all this and more.

Photoshop & After Effects the Dynamic Duo

Richard Harrington

The combination of Adobe Photoshop and After Effects unlocks some great opportunities for Motion Graphics and Visual Effects.  In this class, join Richard Harrington (author of Photoshop for Video and Motion Graphics Studio Techniques) as he shares power user techniques.  You'l learn how to prepare Photoshop files for easy import into After Effects.  Learn to use advanced options like video layers, smart objects, and 3D objects for special uses.  You'll also learn how scripting can speed up the design process.  Finally, create new looks with tools like Vanishing Point, Puppet Warp, and Panoramic Merging.

DSLR Sync Sound Workflow

Richard Harrington

Most pros working in DSLR decide to separate the audio and video recording for greater control.  After all, most DSLRs offer audio quality comparable to cell phone mics.  In this workshop you'll learn essential strategies for recording synced sound. You'll also learn how to prepare your files for post, either syncing them in advance or right in your timeline.  A variety of tools will be shown that are suitable for all video editing platforms.  Whether you're in production or post, this class will give you confidence and better results. This class is taught by Richard Harrington, co-author of From Still to Motion (the first book to tackle DSLR video techniques and workflows).

Final Cut Pro Certification Prep Class & Exam, Level 1

Apple Final Cut Pro 7 Level 1 Certification training and exam will beef up your resume and enables you to become an Apple Certified Pro! This two-day class is designed for experienced users who wish to maximize their efficiency on FCP and increase their chances to succeed in Apple's Certified Pro exam. The class is fast-paced, and assumes attendees are familiar with the application. Topics covered include an overview of the features and interface of Final Cut Pro, basic and advanced editing functions, video and audio capture, use of the ripple, roll, slip, and slide tools, editing and mixing audio, outputting your finished project and much more. This class moves swiftly and is an excellent preparation for the Apple Certified user exam. The class is taught on a projection screen and is hands-off. Students are provided with workstations but a minimal amount of time is given for exercises. Upon completion of the class you will be able to take the online exam. The exam cost of $150 is included in the registration price, as well as the FCP 101 courseware.

Note: Certification classes will run at Future Media Concepts and not the Javits Center!

FMC Location: 299 Broadway, suite 1510, New York, NY 10007

Avid Media Composer Certification Prep Class & Exam, Level 1

This three-day hands-off course provides intermediate to advanced instruction, and serves as a refresher and review for the ACU-Avid Certified User Exam. Topics covered will include real time capturing media, importing media, AMA linking media, SD and HD project organization, advanced timeline techniques, overwrite vs. ripple trimming, slip and slide trimming, segment-horizontal-vertical effects, simple track layering of effects vs. nesting of effects, marquee titling, color correction and exporting settings. Students are welcome to bring their own laptops if they wish. FMC will also provide workstations. Upon completion of the three-day course, students will have the option of taking the Avid Certified User Exam. Achieving a passing score will make you a certified user, and provide that something extra for landing your next job.

Note: Certification classes will run at Future Media Concepts and not the Javits Center!

FMC Location: 299 Broadway, suite 1510, New York, NY 10007